July 21, 2022
The internet is meant to be a place for everyone, but not all content is suitable for all audiences, particularly young people who are increasingly using apps for education and entertainment.
Kidoz, one of Unity’s largest kid-safe mobile network partners, is a COPPA (Children'...
June 7, 2022
Data backed insights to help grow your user base and effectively monetize your game.
February 8, 2022
As we look forward to another exciting year for Unity Ads, let’s dive deeper into the product developments from 2021 that will pave the path for 2022.
August 24, 2020
We’re evolving our features to give game publishers more control over the revenue they generate.
Effective monetization strikes a delicate balance of strategic planning and setup with automated and efficient execution. At Unity, we’ve done a lot to get the automation right with ...
March 11, 2020
After you’ve worked hard to create your game, you want to grow it and make it successful. In this free course, you’ll learn how to plan a monetization strategy and explore user acquisition approaches to drive users to your game.
As a mobile game developer, you’re passionate abou...
March 3, 2020
To help you grow your game, we wanted to analyze our internal data to find trends and insights that can guide you when including ads in your game design. Read on to discover the biggest takeaways from 2019 and predictions for what mobile monetization looks like in 2020.
“Unity po...
January 8, 2020
After countless hours of development and iteration, you finally launched your mobile game in various app stores. But this is just the beginning. How will you maintain the health of your app? Here we will break down seven steps to get started with paid user acquisition and explain...
June 18, 2019
Unity is closing the gap by making AR easy to integrate with web and app experiences, and by eliminating technical and cost barriers.
Each year, the brightest minds in the creative world come together for a week of networking, knowledge-sharing, and learning at C...
February 6, 2019
As Unity Ads engineering team, we got invited to the DEVOPS 2018 conference in Helsinki in December 2018, to present how we have approached the challenge of scaling up our systems to handle a 10x increase in load over a period of four years.
Among other things, we discussed what...
January 24, 2019
In October, we released our most comprehensive monetization solution to date, Monetization SDK 3.0. It’s the first SDK we’ve released that goes beyond ads – where Unity can tie together ads and in-app purchases into a single auction. This serves the most relevant format to each p...
October 19, 2018
Today, we’re announcing our most comprehensive monetization solution to date, Unity Monetization SDK 3.0. This SDK release is significant for two reasons...
October 12, 2018
As a game developer, your ultimate goal is to create an innovative, engaging, and fun experience for your players. This process requires not only a great deal of creativity and passion but also a lot of sweat and tears, not to mention all those long working days. After all that t...