June 16, 2023
Check out this guide on Apple Search Ads, featuring best practices for structuring, managing, and optimizing search results campaigns.
March 17, 2023
There are two main strategies to scale your Apple Search Ads campaigns: optimizing keywords and optimizing product pages. By knowing how to optimize both sides together, you can scale up efficiently.
December 13, 2022
Half Mermaid’s Sam Barlow, creator of Telling Lies and Her Story, shares how his team created the match cut mechanic for their latest award-winning video-based game, IMMORTALITY.
February 10, 2022
Find out how to capture data and edit AR scenes directly from your mobile device with AR Companion. Then send your content to Unity to finish building the AR app you’ve always envisioned.
February 8, 2022
As we look forward to another exciting year for Unity Ads, let’s dive deeper into the product developments from 2021 that will pave the path for 2022.
June 7, 2021
At this year’s WWDC, Apple announced their exciting new technology for capturing real-world objects. Unity has been working closely with Apple to bring Object Capture into our Companion-to-Editor workflows.
September 19, 2019
At Worldwide Developers Conference (WWDC) in June, Apple announced a new product: Sign in with Apple. With the imminent release of iOS 13 on September 19, Apple has updated the App Store Review Guidelines and they now require any new applications that use third-party or social lo...
February 27, 2019
The Singular 2019 ROI Index is in, and Unity ranks as a top-performing ad network for mobile marketers on iOS and Android globally. Let’s take a look at the report highlights and dive into our approach to user acquisition (UA) and how we enable marketers to grow their game busine...
February 16, 2018
Unity’s ARKit plugin now supports the new augmented reality (AR) features Apple announced in their Spring 2018 Update. The launch of ARKit with iOS 11 put AR into the hands of hundreds of millions of iPhone and iPad users. With the introduction of ARKit 1.5, Apple aims to p...
December 3, 2017
With the release of the iPhone X, Apple popularized the use of “Animojis” for sending animated messages and everyone was showing off their newfound karaoke animation skills. Less known was the fact that Apple had released a face tracking API for the iPhone X which allows you to c...
November 3, 2017
ARKit has been established as a reliable way to do stable consumer level AR since its first announcement at WWDC in June. More recently, during the iPhone X announcement, it was revealed that ARKit will include some face tracking features only available on the iPhone X using the ...
September 12, 2017
Today Apple announced that iOS 11 will launch on September 19, and with it the official release version of the ARKit framework. Soon developers will be able to publish Unity ARKit apps to the App Store, unlocking hundreds of millions of users worldwide.
Since the original announ...
