July 21, 2022
The internet is meant to be a place for everyone, but not all content is suitable for all audiences, particularly young people who are increasingly using apps for education and entertainment.
Kidoz, one of Unity’s largest kid-safe mobile network partners, is a COPPA (Children'...
June 21, 2022
Unity Gaming Services (UGS) has graduated out of beta with tools that help developers tackle the challenges of building a live game.
April 4, 2022
This article will guide you through simple paid marketing strategies to help any developer grow their player base.
February 8, 2022
As we look forward to another exciting year for Unity Ads, let’s dive deeper into the product developments from 2021 that will pave the path for 2022.
February 6, 2019
As Unity Ads engineering team, we got invited to the DEVOPS 2018 conference in Helsinki in December 2018, to present how we have approached the challenge of scaling up our systems to handle a 10x increase in load over a period of four years.
Among other things, we discussed what...
January 24, 2019
In October, we released our most comprehensive monetization solution to date, Monetization SDK 3.0. It’s the first SDK we’ve released that goes beyond ads – where Unity can tie together ads and in-app purchases into a single auction. This serves the most relevant format to each p...
October 12, 2018
As a game developer, your ultimate goal is to create an innovative, engaging, and fun experience for your players. This process requires not only a great deal of creativity and passion but also a lot of sweat and tears, not to mention all those long working days. After all that t...
August 7, 2018
Everyone loves something new. New ad formats, new advertisers, and new content means more options to create something unique and engaging. We’re excited to share with you that Google and Unity have announced a strategic partnership that will change the way advertisers reach gamer...
December 13, 2017
Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an entire world imagined by the brand and, based on their actions, the story changes and evolves, creating an even deeper connection.
If only...
August 30, 2017
In the beginning, there were many houses. Though they began life at the same time, they were in different parts of the land, and thus had different ideas about what was best. As these great houses often do, they grew apart, and tensions heightened. When the king decreed “there mu...
August 15, 2017
The Unity R&D Content team’s latest demo is a complete free-to-play (F2P) mobile game, which makes full use of more Unity features, like Unity Ads and Analytics, than any of our previously released content. The result is an endless runner sample that is available on the Asset...
August 2, 2017
Don’t go chasin’ waterfalls - the future of in-app advertising is with Unified Auction.
