Unity is honored to be recognized by Fast Company as one of the top innovators in VR and AR. We’ve been a long-standing champion for the VR/AR industry, and it’s gratifying that our commitment to this space is being acknowledged. This recognition reflects the hard work of so many people within Unity. We wouldn’t be where we are today without our employees who work tirelessly to make our immersive dreams a reality!
Unity believes that virtual and augmented reality represent the future of computing. In the real world, we move, think and experience in three dimensions. Now, it’s time for our computers to work the way we do: with natural interfaces based on real-time 3D that inform, delight, educate, and make us more productive. Unity is at the center of this coming transformation, helping developers and artists worldwide take the best advantage of this immersive medium so they can create amazing content.
Unity’s technology was forged in gaming, the industry with the most exacting requirements for running real-time 3D on a range of hardware from consoles to smartphones. Over the course of more than a decade, our development platform has expanded beyond content creation to encompass deployment, live operations, and a monetization suite that includes in-app-purchase and ads, powered by sophisticated machine learning.
In the last few years, we have applied this same relentless focus on democratizing 3D development, solving hard problems, and enabling our customers’ success to VR and AR. We invested heavily in supporting the major VR and AR hardware and software platforms, and as a result of these efforts, we’re proud to say that more than 60% of the worlds VR and AR content is made with Unity! And VR and AR are impacting many new industries beyond gaming: from designing cars and training surgeons, to delivering novel forms of entertainment, or creating new ways to market and sell to customers, Unity’s developers are at the forefront of a transformation that will change the face of computing forever.
We’re so excited about what’s to come. Here are just a few of the exciting things happening in VR and AR that bode well for the future of immersive computing.
Between deeply immersive VR worlds, and bringing magic to life on everyone’s phones through AR, we have a bright and beautiful journey ahead of us. As a company, we’re delighted to be in position to move this forward and continue to power most of the world’s VR and AR.
Unity believes that the world is better with more creators in it, and the opportunities for VR and AR present limitless possibilities. The tech is here, and the reach is here. Now it’s about making incredible content.
We can’t wait to see what you create.