July 31, 2015
You can access the full report HERE, but below is a quick snapshot of what the whitepaper is all about:
Inside this report
In this new whitepaper, we’ll consider why many studios are finding success in moving from custom technology to an external engine.
Unity invited develope...
May 27, 2015
Meeting with a success on mobile is ultimately about your players, which means serving a community is of prime importance. Here three studios that use Unity share insights into building community, customer service and building a reputation for quality.
In our previous pieces loo...
May 8, 2015
Making a mobile game a success needs one thing more than most. It needs players.
And it needs devoted players; ones that will spend money on free-to-play game mechanics, fuel the virality that attracts new users, and be proactive in the communities that can be so vital to retent...
April 30, 2015
It wasn’t long ago that some games industry analysts were predicting the ‘death of premium’. At a time when free‐to‐play was a new frontier for mobile games development, many were quick to forget the merits of the paid‐for game. Now, after rumbles in 2013 that gained momentum thr...
April 23, 2015
You don’t need to be an expert in the latest form of the user acquisition funnel to know that the world of free-to-play games is a complex one.
There exists a vast industry built around turning free games into successful ones, and a host of bewildering phrasing around the likes ...
January 19, 2015
Like many teams today, Spry Fox isn’t based in a single location. It employs talent across several continents, because they value talent and creativity more than proximity.
But managing the build process and the multitude of iterations a game goes through during development is a ...